Hi, I’m Kelsey. I care deeply about systems that make life better. My work lives at the intersection of intuition, structure, and trust.

Skills & Programs
Leadership & Management
• Leadership in Creative Direction and Design Strategy
• Team management and mentoring for skill development and growth
• Aligning design goals with business objectives for product success

User Experience (UX) & User Interface (UI) Design
• Expertise in user-centered design principles and usability testing
• Design thinking methodologies and innovation frameworks
• Creating seamless, intuitive user experiences across platforms

Data-Driven Design & Research
• Leveraging data analysis and user feedback to inform design decisions
• Experience with A/B testing and user research methodologies

Cross-Functional Collaboration
• Effective collaboration with engineering, product management, and marketing teams
• Leading cross-functional workshops and design sprints

Agile & Lean Design
• Experience in various methodology environments, sprint planning, and iterative design
• Rapid prototyping and continuous improvement processes

Technical & Advanced Design Skills
• Understanding of front-end development basics (HTML, CSS, JavaScript)
• Proficiency in tools like Adobe Creative Cloud, Sketch, Figma, and prototyping tools

Product Strategy & Vision
• Contributing to product vision, roadmap planning, and strategic design initiatives
• Developing design systems that scale with product growth

Global & Accessible Design
• Experience designing for a global audience with localization considerations
• Knowledge of accessibility standards (e.g., WCAG) and inclusive design practices

Customer-Centric Focus
• Strong emphasis on customer satisfaction and advocacy for user needs

Tools & Software
• Adobe Creative Cloud (Photoshop, Illustrator, etc.)
• Sketch, Figma
• Prototyping tools (e.g., InVision, Axure)
• Collaboration tools (e.g., Miro, Jira, Confluence)
Values
  • Team Collaboration
  • Respect
  • Transparency
  • High Standards
  • Challenging Problems
  • Growth
  • Direct Feedback
  • High quality people
  • Mentorship• Transparency
Design Community
AIGA Colorado
Co-Director Mentorship & Education // 2014-2016
Chair Mentorship & Education // 2012-2014

Mentorship
Elevate // 2012-2016
College students are paired with professional mentors as the start to plan their careers.

Giving Voice // 2012-2019
Teens with disabilities meet with professional designers to creative direct a poster that to speak out about a social cause that’s important to them.

Designation // 2016-2019
Post-grad UX/UI mentorship to help students findjobs and ease into their careers.