2018
WineXray
UX/UI
Branding
Creative Direction
Lead Product Designer

The client was having a challenging time with content, so we mocked up some super low fidelity screens with magenta place holder text and scheduled a session to help them visualize how we would be communicating the information.

Using the feedback and insights gained from research, analysis and sketching, a low-fidelity prototype was created to begin user testing.

As we built out the Resource Library, we were simultaneously defining the types and categories of content it would house. This meant creating a flexible, scalable structure capable of evolving with user needs. The wireframes below illustrate our approach to designing layouts that could support a wide range of content types in an organized and adaptable way, ensuring a seamless experience as new content and categories were introduced.



